Customer Lifecyle & Qualifying

Sales Blog eMails

Remember: A memorable Subject Line will lead to 40% higher open rates!  Get some ideas here or share with Sean some of the ones that work for you.

Recall Masters HR Leader Recognized for Excellence

Recall Masters HR Leader Recognized for Excellence Insights Success Magazine Recognizes Powers as One of 2025’s Most Influential Women in HR Leadership Laguna Hills, CA, Read More

Recall Rundown: January 2025

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Leveraging Vehicle Recalls to Build Trust and Drive Sales

Leveraging Vehicle Recalls to Build Trust and Drive Sales Automotive dealerships in the United States face a competitive landscape where trust and customer loyalty are Read More

Recall Rundown: December 2024

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Dealership Outlook: Consumer Shopping Trends for 2025

Dealership Outlook: Consumer Shopping Trends for 2025 In a blink, we’re about to abandon 2024 for the blue skies of 2025. The automotive industry is Read More

Recall Rundown: November 2024

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Top Strategies for Dealers to Recapture Customers Who Have Defected

Top Strategies for Dealers to Recapture Customers Who Have Defected If there’s one scenario that just burns any organization’s leadership, it’s losing customers.  Take into Read More

Recall Rundown: October 2024

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Why Your Dealership Needs Its Own Proprietary Recall Webpage

Why Your Dealership Needs Its Own Proprietary Recall Webpage In today’s rapidly evolving automotive landscape, vehicle recalls are on the rise. New car dealers face Read More

Recall Rundown: September 2024

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The End of the Line for Phony Reviews

The End of the Line for Phony Reviews Not a single retail business hasn’t stretched the truth a little bit when it comes to online Read More

Recall Rundown: August 2024

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The Consequences of Doing Nothing to Fix Your Retention Problem

The Consequences of Doing Nothing to Fix Your Retention Problem Every dealership watches their expenses.  You have to.  Margins are tighter than ever and customer Read More

Recall Rundown: July 2024

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Why the Price Game is a Losing Strategy, But Discernable Value is Everything

Why the Price Game is a Losing Strategy, But Discernable Value is Everything A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Read More

Recall Rundown: June 2024

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What the Walmart Model Tells Us About Consumers

What the Walmart Model Tells Us About Consumers A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Most of us shop at Read More

Recall Rundown: May 2024

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Going Back in Time to Win Back Customers Who Have Defected

Going Back in Time to Win Back Customers Who Have Defected A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters We all Read More

Recall Rundown: April 2024

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Servicing Cars and Pulling Teeth

Servicing Cars and Pulling Teeth A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters We’ve all read this stat somewhere – the Read More

Service Transparency Opens the Door to Better Retention

Service Transparency Opens the Door to Better Retention A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters When 84% if consumer say Read More

Recall Rundown: March 2024

Subscribe to the “Recall Rundown” newsletter, a summary of news and insight on automotive recalls.  Click here to subscribe.  

Recall Rundown: February 2024

Subscribe to the “Recall Rundown” newsletter, a summary of news and insight on automotive recalls.  Click here to subscribe.  

The Sales-to-Service-to-Sales Ecosystem Has a Defection Problem

The Sales-to-Service-to-Sales Ecosystem Has a Defection Problem A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Sell more cars and you’ll service Read More

Recall Rundown: January 2024

Subscribe to the “Recall Rundown” newsletter, a summary of news and insight on automotive recalls.  Click here to subscribe.  

Why is Customer Retention Taking Center Stage?

Why is Customer Retention Taking Center Stage? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Walk the aisles of this year’s Read More

Recall Masters Promotes Tung Nguyen as Chief Operating Officer (COO)

Recall Masters Promotes Tung Nguyen as Chief Operating Officer (COO) Tung’s Performance at Recall Masters Reaches a New Level of Influence for the Automotive Recall Read More

The New Workforce is Looking Beyond Compensation

The New Workforce is Looking Beyond Compensation A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters One of the biggest challenges dealerships Read More

Trust: A Key Ingredient in Retaining Customers

Trust: A Key Ingredient in Retaining Customers A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters The future of vehicle and customer Read More

Are We Headed Towards the Matrix?

Are We Headed Towards the Matrix? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters If you’ve never seen the movie “The Read More

Recall Rundown: October 2022

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One Man’s Trash is Another Dealer’s Treasure

One Man’s Trash is Another Dealer’s Treasure A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Not too long ago, in a Read More

Recall Rundown: September 2022

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Where, Oh Where, did “Service” Go?

Where, Oh Where, did “Service” Go? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters The automotive industry is experiencing the most Read More

Will Cars Have the Right of Way in the Future?

Will Cars Have the Right of Way in the Future? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters For as far Read More

Recall Rundown: August 2022

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The Call for Vehicle Safety Can Never be Silenced

The Call for Vehicle Safety Can Never be Silenced A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters According to an article Read More

Is In-Vehicle Technology Outpacing Itself?

Is In-Vehicle Technology Outpacing Itself? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Many vehicle manufacturers and vendors are developing autonomous Read More

Recall Rundown: July 2022

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Recall Quandary: Who is to Blame?

Recall Quandary: Who is to Blame? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Automotive News recently reported that a Ford Read More

Recall Rundown: June 2022

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Technology, Recalls, and Inevitable Challenges

Technology, Recalls, and Inevitable Challenges A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters As vehicles become increasingly advanced, many OEMs are Read More

How Do We Solve the Shortage of Technicians?

How Do We Solve the Shortage of Technicians? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters According to an article in Read More

Recall Rundown: May 2022

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What Do You Think About Whistle-Blowers?

What Do You Think About Whistle-Blowers? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters If you’ve never seen the movie “Titanic,” Read More

Recall Masters Partners with Reynolds and Reynolds to Enhance Auto Dealers’ Ability to Identify Vehicles with Open Recalls

Recall Masters Partners with Reynolds and Reynolds to Enhance Auto Dealers’ Ability to Identify Vehicles with Open Recalls Automated software helps dealers avoid penalties while Read More

A Little Less Talk and a Lot More Action

A Little Less Talk and a Lot More Action A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Today’s automotive climate is Read More

Recall Rundown: April 2022

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Carvana, Auctions and Wholesale – Oh My!

Carvana, Auctions and Wholesale – Oh My! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters There is certainly no love lost Read More

We all Share the Responsibility to Ensure Vehicles are Safe

We all Share the Responsibility to Ensure Vehicles are Safe A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters When it comes Read More

Recall Rundown: March 2022

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U.S. Government Scrutinizes Vehicle Safety

U.S. Government Scrutinizes Vehicle Safety A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters The U.S. Department of Transportation is headlining a Read More

Recall Rundown: February 2022

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The Modern-Day Donner Party – When the Power Runs Out!

The Modern-Day Donner Party – When the Power Runs Out! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   During the Read More

The Dilemma of What Autonomous Vehicle Safety Really Means

The Dilemma of What Autonomous Vehicle Safety Really Means A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   An interesting “Catch-22” Read More

Recall Rundown: January 2022

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Is the Road to the Sale Dead?

Is the Road to the Sale Dead? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   For decades, dealerships have followed Read More

Recall Rundown: December 2021

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Is this a Step in the Right Direction?

Is this a Step in the Right Direction? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   It is always encouraging Read More

The Competition for Technicians is Heating Up

The Competition for Technicians is Heating Up A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Most dealerships already find it Read More

Hasta La Vista, Used Cars!

Hasta La Vista, Used Cars! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   A recent news story, published by Reuters, Read More

Are Two Separate BDCs Better than One?

Are Two Separate BDCs Better than One? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Many dealers feel they need Read More

Looking for your Next Technician? Here’s a Great Idea!

Looking for your Next Technician? Here’s a Great Idea! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   An interesting idea Read More

Is it Time to Prepare your Dealership for the New Market?

Is it Time to Prepare your Dealership for the New Market? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   In Read More

The Modern Car Sale Model Goes Toe to Toe with Local Governance

The Modern Car Sale Model Goes Toe to Toe with Local Governance A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Read More

Driving During the Pandemic

Driving During the Pandemic A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   During the pandemic, we’ve seen a dramatic decrease Read More

Don’t Lose Service Profits Due to Master Tech Scarcity

Don’t Lose Service Profits Due to Master Tech Scarcity A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   We’re not alone Read More

What Can Your Dealership Do When the Used Car Value Crash Happens?

What Can Your Dealership Do When the Used Car Value Crash Happens? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Read More

Privacy or Safety – Why Should We Choose Which Is More Important?

Privacy or Safety – Why Should We Choose Which Is More Important? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Read More

How to Prepare your Dealership for Proposed Recall Legislation

How to Prepare your Dealership for Proposed Recall Legislation A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   As used car Read More

Recap of 2020 Recalls Reveals Impact of Pandemic on Compliance and the Continuing Threat

Recap of 2020 Recalls Reveals Impact of Pandemic on Compliance and the Continuing Threat Despite a depressed manufacturing schedule due to the pandemic, 2020 NHTSA-mandated Read More

Should Money Trump Customer Safety?

Should Money Trump Customer Safety? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   With vehicle inventory low, many dealers have Read More

Update to CDC Guidelines Causes Auto Dealers to Re-evaluate Vehicle Sanitizing

Update to CDC Guidelines Causes Auto Dealers to Re-evaluate Vehicle Sanitizing A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Over Read More

Why Service Pickup & Delivery is Not for Everyone

Why Service Pickup & Delivery is Not for Everyone A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   During this pandemic, Read More

Recalls: Beyond the Original Owner?

Recalls: Beyond the Original Owner? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   When discussing recalls, I have always emphasized Read More

The Digital Ride – What Could that Mean for the Future of Recalls?

The Digital Ride – What Could that Mean for the Future of Recalls? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Read More

Recall Masters Appoints Angela Ruthenberg as Vice President of Product Management & Data

Recall Masters Appoints Angela Ruthenberg as Vice President of Product Management & Data Automotive Recall Solutions Innovator Adds Industry and Technology Leader to its Executive Read More

Walk-Around Woes – Make a Good First Impression by Checking for Recalls

Walk-Around Woes – Make a Good First Impression by Checking for Recalls A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Read More

Used Car Calamity: The Safety Sink Hole Growing Beneath Our Industry

Used Car Calamity: The Safety Sink Hole Growing Beneath Our Industry A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Despite Read More

Cadillac Dealers Betting Big on EV or Taking the Chips Off the Table?

Cadillac Dealers Betting Big on EV or Taking the Chips Off the Table? A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters Read More

Is Your Intention Better Retention? Well, Prove it!

Is Your Intention Better Retention? Well, Prove it! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Customer retention can be Read More

To Go or Not to Go? That is the Question.

To Go or Not to Go? That is the Question. A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   One thing Read More

Thanks for Calling. Please Hold

Thanks for Calling. Please Hold… A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   One of the fears dealerships have regarding Read More

Do you Treat your Team like your Customers? You Should!

Do you Treat your Team like your Customers? You Should! A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   The retail Read More

What Are You Doing for Service Awareness During this Pandemic?

What Are You Doing for Service Awareness During this Pandemic?   A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   It is Read More

Should Safety Technology be Standard, Regardless of Trim?

Should Safety Technology be Standard, Regardless of Trim?   A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   Safety technology – a Read More

An Unfortunate Event Can Provide Opportunity

An Unfortunate Event Can Provide Opportunity  A Blog Post by Sean Reyes, Chief Marketing Officer for Recall Masters   While some dealerships have done an Read More

Recall Masters Named to Inc. 5000 List of America’s Fastest-Growing Private Companies

Recall Masters Named to Inc. 5000 List of America’s Fastest-Growing Private Companies Automotive Recall Innovator Ranks #758 Among 2020 Honorees   Laguna Hills, CA, August Read More

VettX Partners with Recall Masters to Identify Vehicles with Dangerous Recalls on its Platform

VettX Partners with Recall Masters to Identify Vehicles with Dangerous Recalls on its Platform Auto dealerships and consumers now have additional layer of transparency to safeguard Read More

Boost Acquisition Partners with Recall Masters, Adds Critical Recall Data to its Offering

Boost Acquisition Partners with Recall Masters, Adds Critical Recall Data to its Offering   Laguna Hills, CA, May 19, 2020 — Recall Masters, Inc., the Read More

Recall Masters Supports its Auto Dealers with Special COVID-19 Response Kit to Help Handle Service Customers

Recall Masters Supports its Auto Dealers with Special COVID-19 Response Kit to Help Handle Service Customers   Laguna Hills, CA, April 8, 2020 — Recall Read More

Recall Rundown: March 2020

  

VettX Partners with Recall Masters to Identify Vehicles on its Platform that Contain Dangerous Recalls

VettX Partners with Recall Masters to Identify Vehicles on its Platform that Contain Dangerous Recalls Dealerships and Consumers Now Have an Added Layer of Transparency Read More

Sales Touchpoint – First Touch Intro

Important Note: Do not send clients to this page.  This blog content is intended for RM sales staff to use as weekly touchpoints to prospects Read More

Recall Rundown: mid-January 2020

  

Recall Rundown: mid-December 2019

  

Recall Rundown: December 2019

  

Recall Rundown: November 2019

  

Recall Rundown: mid-October 2019

  

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