An estimated 30% of vehicles on the road today have an open recall. While it’s a crisis for all consumers and the entire auto industry, it’s also an opportunity for dealerships to be a beacon of safety in their community. And that’s not all. Recall Masters, the #1 provider of comprehensive recall solutions, helps dealerships build a Recall Department, spawning unique benefits only possible through proactive recall management, including:
Recall & Vehicle Owner Intelligence
Our technology and knowledgebase make us #1. Trusted by the largest dealer groups and OEMs, our platform analyzes data from more than 50 sources to target strategic recall opportunities. Superior data enables you to service more customers better and faster and upsell more services and vehicle sales.
We Build Your Customized Recall Department
From a Call Center Hotline team that fields consumer inquiries and schedules service appointments to a Recall Department webpage that captures leads, our many innovative solutions are integrated into your existing processes in order to empower your staff and keep consumers connected to your dealership.
Multi-Channel Communications Services
Our ground-breaking, 12-touchpoint communications drive traffic to your dealership. Digital Forensics technology identifies active recalls that were never completed. Target 2-3X more recalls than previously realized by tracking down the current/secondary owners. Put OEM and NHTSA-compliant communications to work for you.
Every dealership and market is different, but one outcome is consistent – ROI! These results don’t come easy, as evident in other “recall” efforts that don’t employ digital forensics and multi-channel communications. It’s one thing to uncover VINs with open recalls, and quite another driving customers into your dealership.
*Data updated 12/31/2017. Results vary by dealership and market.
William L. Mecham
Brickell Buick GMC Mazda
“Working with Recall Masters has been an effortless experience – they set the standard for “Turn Key” vendor. Their remarkable efforts in locating our clients with Open Recalls in our market sets us apart. The increases in $ per RO and the very unexpected increase in CP work has provided YOY increases in the high double digits. And when you factor in the New Car Sales from their efforts, well, it’s almost too good to be true.”
We partner with leading data providers to conduct extensive digital forensics, which enables us to match vehicles with open recalls and their current owners.
We maintain the most comprehensive source of recall information for almost all makes and models on US roads and highways.
We monitor an ever-growing number of NHTSA- mandated and OEM safety recalls, along with voluntary recalls issued by the manufacturer.
Manufacturers hold dealerships accountable for customer satisfaction and the overall experience in both sales and service through surveys. Dealerships that fall behind the acceptable OEM standards can easily suffer consequences that reduce revenue and marketing exposure. And OEMs are increasingly tightening down on these expectations. Why? Because they value brand loyalty and retention. If a customer consistently has a poor experience with their vehicle, local dealership, or both, it is that much easier for a competing brand to conquest that customer, causing loss of market share.
It is an industry-wide problem as we all know that many customers fail to complete those OEM surveys. And, just like online reviews, the customers that do complete them are typically on opposite ends of the spectrum – they either love the dealership or they hate it. Most consumers in the middle simply delete the email or throw away the physical survey, never bothering to fill it out...read the entire blogpost here.
For all recall-related news and updates, see our Recall News section.
We keep track of recalls on vehicles since model year 2000