Important Note: In order to reach consumers by December 25, 2021 Orders for the Holiday Season closed November 15, 2021.
After this date, campaigns will reflect “2022 New Year” messaging.
Important Note: In order to reach consumers by December 25, 2021 Orders for the Holiday Season closed November 15, 2021.
After this date, campaigns will reflect “2022 New Year” messaging.
Don’t let customers slip away from you. R+ will unleash customized Holiday Gift Card Campaigns to acquire new customers, reinvigorate relationships with inactive customers and retain your most valued of customers, driving them back into your dealership’s Service and Sales Departments. Our “digital forensics” process scrubs your data to provide purified up-to-date vehicle ownership information, reducing waste and increasing market opportunity.
R+ campaigns begin with a Recall Department Webpage (RDWP), which allows consumers to check their vehicle for a recall right on your website. The remaining components encompass an effective blend of communications and marketing solutions that compel these consumers to reengage your dealership, feel appreciated and take action to service again! The gift card amount demonstrates your appreciation for these loyal customers, while the expiration date creates a call-to-action with a sense of urgency.
ROI Success: Herb Chambers BMW Hits Factory Bonus
In October 2019, a R+ Service Effectiveness campaign was launched, targeting 8,000 inactive and conquest customers. Over the 3 months of the campaign, the Service Effectiveness Rating increased 3%.
Response Rate 17%
Inactive and Conquest Customers Only
Vehicle Sales 27
Dual-Purpose Campaign Drives Revenue
ROI 18:1
Exclusively Reserve Your Market Area
The R+ campaign increased our Service Effectiveness rating to the highest of any BMW Center across North America. The data cleansing and digital forensics process is phenomenal. I love you guys.
Matt Krappe
Service Director
Herb Chambers BMW of Boston
I was not expecting the results to be as good as they were. I was truly surprised at how effective our R+ campaign was.
.Matt McNeal
General Manager
Coggin BMWTreasure Coast
Find Out How to Win with R+ this Holiday Season!
Po Duncan
626.534.3118
po@ecallmasters.com
Recall Masters’ Po Duncan oversees the R+ program for all OEM brands. It all begins with you reaching out to her using this form or by emailing po@recallmasters.com . From there, you’ll be invited to review the components of the program, explore the opportunity in your DMS and evaluate different pricing options. Time is of the essence, as these consumers are eager to reengage your dealership. Thank you for your inquiry.
© 2021 Recall Masters, Inc. All rights reserved. Terms & Conditions | Privacy Policy