Since the start of 2014, there have been more than 100 million vehicle recalls in the United States of America. That number is just shy of half of all vehicles on the road today. And most of the affected cars have yet to be repaired. For responsible, progressive and savvy customers of Recall Masters, these open recalls represent a unique market opportunity to grow sales and service revenue, drive up their dealership’s CSI and restore the brand’s integrity in the eyes of the consumer. Let Recall Masters show you how.
Leverage the industry’s most comprehensive source of recall and vehicle owner information for most every major auto make. Use our online services to check for recalls on individual vehicles or all vehicles in your inventory.
Auto dealers can ensure recall campaign success using our program that provides best practices, tools and processes to ensure their entire staff maximizes profit and the opportunity to gain customers for life.
Recalls have reached epidemic levels and stretch the resources of everyone involved – dealers, manufacturers and parts suppliers – as well as the patience of consumers faced with a recall, or who contemplate the purchase of a new or pre-owned vehicle. This is the second installment of a two-part blog on why the epidemic of vehicle recalls will not likely come to an end any time soon. In my last blog, I shared some reasons why dealers need to prepare for a constant flow of recall repair work for a long time to come. In this second part, I’d like to lend some further insight as to why savvy and responsible auto dealerships need to develop a strategy for recall repairs. I could not fit them into the first blog without it becoming a bit of a book. So here you go!…. read the entire blogpost here.
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We keep track of recalls on vehicles since model year 2000